There are a lot of really talented freelance designers out there, so why would you choose to work with me?
I’ve been at this for over a decade. I’ve worked at both large and small agencies, which has given me a wide variety of experience and client work. I’m a self-starter, and constantly looking to hone my skills and broaden my depth.
I’m adept at both print and web, as well as branding. Whatever you’re looking for, chances are I’ve done it.
More about the kind of work I do here.
It’s tempting to think that if only you had Photoshop, you could do this yourself. That’s like assuming that if only you owned CAD software, you could be an architect. Design isn’t software, but it also isn’t magic. It’s a skilled trade, like any other. It’s important to understand that the work that I do and the things that I recommend are rooted in years of training and experience.
Sure, one of the problems design solves is making something pleasing to look at, but there are countless other considerations that go into a design. Colour, spacing, shapes, layout, grids, typography, whitespace, photography—all of these things are quietly communicating to your audience. There is a lot of psychology involved in design, and a deep understanding of communication.
If communication isn’t the primary consideration, then it really doesn’t matter how “pretty” it looks.
While a Biology degree is in no way relevant to design, it shows that I’m able to balance left and right brain thinking.
This balance means I’m organized, practical, and solution-focused—I can effectively harness both sides of my brain.
I’m not a “yes man”. If you’re hiring me to tell you what you want to hear, then I’ll stop you right now. I will always be looking out for your best interests, and in that pursuit I’ll tell you when I think what you’re asking for is the wrong approach. But I’ll also offer an alternative that looks to solve the problem, and sometimes I may need you to trust my judgment, understanding that it comes from years of training and experience.
You may be a genius in your field, but you’re hiring me for my expertise in my field. All egos must get checked at the door. If there’s one thing that hinders collaboration, it’s ego. As a consultant, I work with you, not for you. It’s an important distinction, and leads to much better collaboration.
Trust is tough for people. If you can’t trust that I am an expert in my field, as you are in yours, then you’re going to have a difficult time using me as a consultant. And if I don’t trust the contractors renovating my kitchen, then I’m going to have a difficult time as they tear it apart and put it back together again.
As difficult as this sounds, the best way to make this work is to trust until you have a reason not to. And I hope I never give you a reason not to.
Many other people have taken the leap. Take a look at what they have to say.
Perhaps you’ve worked with other designers, perhaps you haven’t. Either way, it might benefit us both to understand how I specifically like to work, to determine whether or not we’d be a good fit.